Blog

The latest updates, stories, ideas and guides from the Glue Up team.

Event Sponsorship Dues Vs. Membership Dues
7 minutes read
Membership revenue can dip for many reasons, from changing employer budgets to…
Personalize Member Communication with AI CRM
7 minutes read
Modern association members expect relevance in every message for a simple reason:…
Causes of Membership Lapse in Associations
7 minutes read
A membership lapse is rarely about dissatisfaction; it’s about data. When engagement…
Picking the Best CRM for Membership Organizations
10 minutes read
When you’re leading a membership-based organization: an association, chamber of…
How Associations Negotiate Flexible Event Contracts
10 minutes read
Imagine this: your annual association gathering is two months away, the attendee…
Stopping Association Overspending in 2026: A Guide
10 minutes read
There’s a moment every association leader dreads.You open the quarterly report, and…
Top Event Marketing Strategies and Ideas
7 minutes read
There is nothing better than watching your audience enjoy something you have worked…
12 minutes read
A successful event depends on how much you charge for the tickets. While a…
An Event Planner’s Guide to Pop Up Events [With Tips & 8 Examples]
11 minutes read
Hosting pop up events can be an ideal opportunity for businesses or organizations to…
A Complete Guide to Successful Event Production: Stages, Companies & Challenges in Producing Profitable Events
14 minutes read
Improving event production happens during planning, execution, and post-event stages…
Glue Up Blog
6 minutes read
The main goal of a trade show is to connect sellers with prospective buyers. But…
What Are Hybrid Meetings and How to Run Them Effectively [39 Best Practices]
14 minutes read
It is essential to bridge the gap between in-person and remote hybrid attendees to…
the_biggest_challenges_in_membership_management_and_their_solutions
19 minutes read
When you manage memberships, dealing with issues like low retention, low engagement…
transforming_member_feedback_into_positive_outcomes_here_s_how
9 minutes read
Your membership isn’t growing as you had expected, and despite trying various…
How-to-Deliver-Value-That-Keeps-Members-Coming-Back
13 minutes read
If your members are staying loyal and retention rates are high, you’re clearly…
maximizing_member_retention_through_data_driven_insights
8 minutes read
Retaining members isn’t easy, but it doesn’t have to be complicated either. It's…
top_5_use_cases_of_workflow_manager_on_mobile
3 minutes read
Managing workflows efficiently is a must for any organization, and having the…
why_self_service_portals_are_a_must_have_for_member_organizations
9 minutes read
A self-service portal lets your members access a private space on your website. It’s…
Association Event Platform CRM Sync Playbook
8 minutes read
An association event platform should do more than manage RSVPs—it should sync…
The Email Marketing Solution Blind Spot
5 minutes read
Your email marketing solution says the campaign was a success. Open rate: 52%.…
AMS vs CRM: Which One Offers the Best Value for Your Association?
9 minutes read
Choosing between an Association Management Software (AMS) and a Customer…
How to Handle Payment Processing Fees in 2025
13 minutes read
It starts as a small question buried inside a budget meeting or event planning…
Smarter and Easier Trade Association Management
8 minutes read
Trade association management sounds more structured than it actually is. On paper,…
how_to_set_up_auto_renewal_payments_for_your_association
6 minutes read
When member organizations don't automate their operations, such as auto-renewal…
Event Management AI for Smarter Events
16 minutes read
Modern event planning is buried under clutter. You’ve got a CRM here, a registration…
AI-Powered Event Planning Software Guide
14 minutes read
You know the drill. You’re juggling Zoom links, attendee lists, follow-ups, speaker…
Top AI Tools for Event Management
14 minutes read
There’s a particular kind of fatigue in event planning that doesn’t show up in…
how_ai_improves_membership_management_for_associations
8 minutes read
When AI is everywhere, why should membership management be left behind? Integrating…
How AI CRM Systems Reshape Organizations
8 minutes read
A decade ago, customer relationship management (CRM) software was essentially a…
Why AI-Driven Tools Like Glue Up Are the Next Big Thing in Association Technology
4 minutes read
You’re swamped. You have 500 unread emails, your latest event has half the expected…