The latest updates, stories, ideas and guides from the Glue Up team.
2 minutes read
Glue Up, a leading provider of AI-powered all-in-one membership management solutions, is proud to announce our strategic partnership with Cvent. This collaboration establishes Glue Up as a leader in…
7 minutes read
Hybrid events sit at the center of how member-based organizations now operate, which…
11 minutes read
Association budgets rarely break because of one big decision. They erode through…
11 minutes read
Hybrid event registration software decides attendance long before your event day…
10 minutes read
There is a quiet moment that decides whether someone attends your event or not. It…
25 minutes read
The phrase chapter governance tends to surface when something feels off. A budget…
14 minutes read
Every membership organization eventually reaches a moment when the work that matters…
8 minutes read
Most organizations won’t say it out loud, but here it is: the average membership…
7 minutes read
As a community membership director, you’ve probably engaged members through social…
8 minutes read
Moderation community management systems were built to create safety. But too often,…
7 minutes read
Choosing the right community moderator isn’t a nice-to-have—it’s the difference…
6 minutes read
Every year, thousands of community associations face the same challenge: team…
5 minutes read
Most organizations still treat engagement like a one-time broadcast: send a mass…
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The post event follow up plan rarely receives the same attention as event promotion…
7 minutes read
The event planning meeting has always existed. It sat on calendars, carried polite…
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Event season places predictable strain on association operations. Registration…
5 minutes read
Most event teams spend months refining agendas, speakers, and sponsors, then route…
18 minutes read
By the time most associations sit down to plan next year, the calendar already…
20 minutes read
By the time most associations finish an event, the room feels lighter. Speakers are…
8 minutes read
Membership value email marketing has reached a turning point heading into 2026.…
8 minutes read
Urgency marketing has become one of the most reliable forces shaping renewal…
9 minutes read
By early 2026, most associations will face a familiar but uncomfortable realization…
6 minutes read
CRM software selection is one of the most consequential infrastructure decisions an…
6 minutes read
Every association carries members who haven’t resigned but also haven’t participated…
7 minutes read
Membership sales calls fail most often at the opening, not the offer. In association…
18 minutes read
The Sponsor Brief rarely shows up in board conversations. It almost never earns its…
24 minutes read
Sales funnel conversion rate benchmarks shape the first question every leadership…
8 minutes read
Every association enters planning season with good intentions. Teams arrive with…
9 minutes read
By the time most membership teams look at their pipeline, the issue feels familiar.…
9 minutes read
The financial summary report template has quietly become one of the most revealing…
8 minutes read
The association budget report template is usually treated like paperwork. Something…
2 minutes read
Summer might be over, but we kept busy in August. We wrapped up the final piece of…
2 minutes read
In July, we strengthened the Membership module and enhanced the Chapter management…
2 minutes read
We’re excited to announce a powerful new feature designed to boost your conversion…
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In June, we made it even easier to manage memberships and payments with new ways to…
2 minutes read
In May, we rolled out several improvements to the Manager app, making it even easier…
3 minutes read
We’ve just launched a powerful new feature to make memberships more flexible and…
5 minutes read
In the world of conferences and meetings, the post-pandemic period has brought about…
8 minutes read
The landscape of the digital world is evolving at an unprecedented pace, rendering…
9 minutes read
AI has emerged as a powerful tool, revolutionizing the way organizations interact…
6 minutes read
Event leaders are under growing pressure to justify budgets, prove outcomes, and…
15 minutes read
By the time most membership teams sit down to plan for 2026, the problem is no…
11 minutes read
AI membership dues collection rarely enters a conversation with urgency. There is no…
9 minutes read
Event KPIs have always existed, but for most associations, they have lived in…
9 minutes read
You can tell a lot about the future of an organization by how it handles the present…
16 minutes read
The awkward truth is that AI governance implementation is already happening in your…
11 minutes read
You can feel the pause before the board meeting starts. Slides are ready, coffee is…
7 minutes read
For many associations, growth creates distance. As chapters expand across states or…
5 minutes read
Financial oversight is no longer about producing reports; it's about maintaining…
9 minutes read
Chapters represent an association's most visible presence, and its most variable one…
7 minutes read
Every multi-chapter organization faces the same tension: how do you give chapters…
9 minutes read
According to the Center for Creative Leadership, nearly 65% of organizations lack a…